| Syndicate your players and distribute your content with AFP
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The business of video syndication is inherently complex. Fortunately, you can now use ACE for Publishers (AFP) to simplify your syndication operations and ultimately make more money off of your content whenever and wherever it’s being watched. AFP gives you the means to:
Support sophisticated ad sales approaches
AFP gives you the tools to create custom ad packages for an array of distribution and content categories, and to deliver against those packages with ease. AFP handles the unique ad operations required to deliver on the terms associated with each IO, so that you don’t have to.
Honor complex business rules
AFP provides the functionality to capture, enforce, and report on your business relationships with syndication partners and content owners. Moreover, you can set business rules around the delivery of advertising to a video or specific group of videos, specifying exclusions by advertisements, ad categories, and advertisers.
Track the data and insights you need to manage your business
AFP helps you track payments and site-by-site performance metrics—such as views, clicks, revenue, and total acquisition cost (TAC)—for each licensing and distribution partner.
Simplify your partner reporting
AFP offers you the ability to provision a rich reporting console to each of your content owners and distribution partners. It also allows you to easily download CSV files to share reporting details with your direct advertisers.
